题目内容：
根据下列材料，回答题Importance of the Public Image
Public image refers to how a company is viewed by its customers, suppliers, and stockholders (股东), by the financial community, by the communities in which it operates, and by the federal and ____ (51) ____ governments. Public image is controllable to a ____ (52) ____extent, just as the product, price, place, and promotional efforts are.
A firm's public image____ (53) ____a vital role in the attractiveness of the firm and its products to employees, customers, ____ (54) ____to such outsiders as stockholders, suppliers, creditors (债权人), government officials, as wellas ____ ( 55 ) ____special groups. With some things, it is impossible to satisfy all the diverse publics: for example, high quality products and service standards should bring almost complete approval, ____ (56) ____low quality products and service would receive wide ____ (57) ____.
A firm's public image, ____ (58) ____it is good, should be treasured and protected. It is a ____ (59) ____asset that usually is built up over a long and satisfying relationship of a firm with its publics. If a firm has ____ (60) ____a quality image, this is not easily countered or imitated by competitors. ____ (61) ____an image may enable a firm to charge higher prices, to woo (追求) the best distributors and dealers, to attract the best employees, to ____ (62) ____the most favorable creditor relationships and lowest borrowing costs. It should also allow the firm's stock to command a higher price-earnings ratio than other firms in the same industry ____ (63) ____such
a good reputation and public image.
A number of factors affect the public image of a corporation,(64)physical facilities, contacts of outsiders with company employees, product quality and dependability, prices____ (65) ____, customer service, the kind of advertising and the media and programs used, and the use of public relations and publicity.
请在第_（51）___处填上正确答案 A．foreign
B．local
C．world
D．huge
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